Coca Cola Advertising Shoot | Post-Production Part 3

In this final part of the Coca-Cola series, Karl unveils the final touches required to achieve the desired outcome. After carefully analysing his image, Karl identifies the necessary corrections that need to be made. You will observe the process of using tools such as the burn and dodge to lighten and darken areas, as well as using the Clone Stamp tool to perfect details like bubbles and highlights.

In addition to these techniques, you will explore contrast adjustments, the use of the Lasso tool for precise selections and more. Prepare to refine your post-production skills in this comprehensive session led by Karl.

Comments

  1. Was waiting for ages for this entire breakdown and shoot. This was well worth the wait!

    Is this a typical shoot for a brand of this scale? as it seemed like a lot of work, obviously for the technical difficulty of the shoot. Thanks as always for your incredible lessons.

    1. Hi thank you for your comments. Yes this would be typical of a shoot for a large brand. Although this would have taken much less time and been a little smoother if I was not explaining what I was doing to a camera crew at the same time! My estimate would have been to allow one day for a shoot like this with a half day pre-test.

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