Tackling a Commercial Brief

Karl and Emma share their expert advice for tackling a brief provided by a commercial client.

Looking to boost your professional profile? Eager to blow your clients' minds and keep them coming back for more? Wondering how to interpret commercial briefs and make sure you do the best job possible? This show is for you!

From interpreting what they want to delivering what they need, this class covers everything you need to know about this crucial aspect of life as a successful visual artist. You’ll cover mood boards, pitches, treatments, working with clients large and small, dealing with clients who don’t know what they want, usage fees, and much more!

By the end of the show, you’ll feel more confident in your ability to work well with clients large and small, boosting your chances of professional success.

In this class:

  • Business advice for photographers
  • How to work to a commercial brief
  • Interpreting client instructions
  • Pricing, day rates and usage fees

If you enjoy this class, check out Marketing Yourself as a Photographer.

Want to practice tailoring your work to a client's needs? Try our Working to a Brief projects.

Questions? Please post them in the comments section below.


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